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7 February 2025

İnegöl AVM: Enhanced Shopping Experience with TRASSIR

About the project

İnegöl Mall, renowned for its vibrant events and unique brand offerings, stands as a key attraction in the region. With 42 000 square meters of leasable space, it is situated in İnegöl, one of the most industrially significant towns in Bursa. İnegöl Mall provides a quality experience for its visitors. Opened in 2013, it is strategically located along the Bursa-Ankara highway, spearheaded by the İnegöl Municipality. İnegöl Mall is recognized as one of Turkey's premier shopping centers. The project was implemented in cooperation with our partner, BİSAVUNMA GÜVENLİK и Aktif Güvenlik.


Video Surveillance in the Field

One of the main benefits of TRASSIR's solutions is their flexibility, which has greatly improved how things work at İnegöl Mall. By easily connecting TRASSIR's technology with the mall's existing video surveillance system, they saved money by not having to replace old equipment. TRASSIR's solutions can also grow with the mall, allowing new features to be added in the future. These solutions have reduced mistakes by automatically sending alerts, performing tasks, ensuring secure boundaries, and automating many processes in mall's operations.


Project Objectives

  • Ensure the safety of visitors and their belongings;

  • Provide a comprehensive surveillance system to monitor activities and prevent incidents;

  • Improve operational efficiency and automate security

Project Solution


Project Results

The implementation of TRASSIR solutions has significantly enhanced security at İnegöl Mall. The system's automatic notifications and task execution capabilities have minimized human error and increased operational efficiency. Now TRASSIR Neuro Counter helps to count objects entering or leaving a specified area or crossing a virtual line with high precision. You can count objects by category, for example, by people, and different types of transportation. By using TRASSIR Business Analytics script, the customer can easily see statistics on the number of visitors, traffic of people and make a quick search in the archive.

The project successfully met its objectives of ensuring security and automating processes, resulting in high client satisfaction with the outcome.

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