We’ve been working in the retail space for years — helping stores stay secure, improve customer flow, and make smarter decisions through video analytics. But Retail Days İstanbul 2025 was a big moment for us: our first international event dedicated to retail, and a chance to show the industry what TRASSIR is all about.

Held on May 28–29 at the Haliç Congress Center, this major event brought together over 10,000 retailers, tech companies, and decision-makers from across the globe. We were thrilled to be part of the conversation.

At our booth, we connected with retailers large and small, had meaningful conversations, and demonstrated how TRASSIR’s AI-powered solutions are helping businesses reduce shrinkage, optimize operations, and enhance the shopping experience. Among the highlights were our advanced retail modules, including:

• ActivePOS – for monitoring cashier transactions, detecting fraud at the point of sale, and integrating with weighing systems;
  
• Face Recognition – for identifying known offenders and enabling real-time alerts across store locations;
  
• Neuro Counter – for high-accuracy object and visitor counting, conversion tracking, and evaluating marketing effectiveness;
  
• ActiveStock – for video-based warehouse analytics, incident investigation, and tracking inventory movement.
  

One product that turned a lot of heads was our new Autonomous Surveillance Camera — a smart, standalone solution with built-in Wi-Fi, Full HD recording, flexible storage, and up to 100 hours of continuous video. It’s everything modern retail security should be: simple, powerful, and easy to install.

We’d also like to say a heartfelt thank you to the Retail Days organizers for such a well-executed event, and to our fantastic regional partners — Lion Technology, ZNA Teknoloji, and Karadag Group — for being a part of this exciting step forward.

The event may be over, but we’re just getting started. If you’d like to continue the conversation or learn more about our retail solutions, we’re only an email away.

welcome@trassir.com